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Pelham DeCicco's Enjoys Boost in Sales

PELHAM, N.Y. - Pelham residents are busy finalizing plans for Christmas dinner and DeCicco’s is benefitting from that flurry of activity.

“We’ve probably seen about 40 percent more,” owner John DeCicco said of sales. “Cakes, pastries, all around, but the biggest thing has been in meats, produce and fish. People do a lot of orders. The deli let me do a lot of catering also.”

DeCicco believes the increase in sales has to do with his store’s connection to the community since 1984.

“It seems like at holidays, people go shop at their local store, a store they can trust and feel comfortable with,” said DeCicco . “We’re very happy with that.”

Eileen Wolfe is a loyal DeCicco customer who is comfortable at the supermarket.

“I’ve lived here for 35 years and shopped here forever,” said Wolfe. “The meats here at DeCicco’s are the best. They’re always fresh and reliable. They’re great. The butcher’s great.”

She was deciding between pernil, which is a Cuban roast pork, or filet mignon for Christmas Eve dinner. According to Wolfe, who “grew up in Miami at the height of the Cuban influx,” pernil is “really special in Cuba and South American cultures.”

No matter what Wolfe picked, she said she wanted to make sure there were leftovers.

“Something that will last Christmas Eve night and the next day because we have a lot of drop-ins,” she said. “We like to have leftovers. The key is to have something great on Christmas Eve, lots of leftovers on Christmas Day, and everyone’s happy. The kids said do your thing because it’s always great. So, whatever it is, it’s going to be good.”

Ann Rial had just bought a whole ham for Christmas dinner at her house. She said she was a little nervous, but she has been cooking for the holiday for years.

“I’m having my family to my house, about 15 people,” said Rial. “It’s a lot of pressure, but it’s always nice.”

Bruce Dunbar, who was just finishing up his shopping for the holiday weekend, said he cannot wait for Christmas at his house.

“It’s a little bit of everything,” said Dunbar. “Lots of vegetables, green beans, apples for some stuffing. I already got a pork roast at home.”

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